Murray Chenery

Collaborating with the Mind Gallery brings two of Murray’s great passions together. Murray is passionate about inspiring marketing teams to re-imagine possibility and make a difference, and when he is not doing that, you will find him painting in his studio in country Victoria.

Murray is highly regarded as as a brand fixer and brand developer.  His commitment to making a difference has led to successful brand transformations and rejuvenations receiving marketing and advertising excellence accolades along the way, including from the Australian Marketing Institute and the Catalogue Association.

Murray has held senior leadership roles across retail and professional services businesses. More recently, he was Executive General Manager, Brand for CPA Australia from 2012 to 2018 responsible for brand and integrated marketing across Australia and Asia.

From 2001 to 2012, he was General Manager, Marketing for the Australian retail brand, Target, where he was a key leader in returning Target to profitability from an $80m loss to $400m profit in five years.

He re-launched the Target retail brand in 2002 achieving Australia’s 2nd most-loved retail brand ranking and created a piece of Aussie retail history with the introduction of the ‘Designers for Target’ program, which included Stella McCartney, Zac Posen, Missoni , Collette Dinnigan, Dita Von Teese and many other renowned fashion designers.

He has held leadership roles in helping launch the Fly Buys loyalty program; integrating Fossey’s into Target Country; and managing Coles Myer’s master media buying negotiations.

Murray and Trish’s work complement each other in helping teams develop purpose and engagement in delivering a truly branded customer experience.

02 Dec